Binational Breastfeeding Coalition

MISSION: To protect and promote breastfeeding on the El Paso/Juárez border as the natural and expected means of feeding human infants. • MISIÓN: Proteger y promover la lactancia en la frontera El Paso/Juárez como el medio natural y esperado de alimentar a los infantes humanos.

Big Latch On 2019 Recap

On Saturday, August 3, 2019, the Binational Breastfeeding Coalition (BBC) hosted the 8th Annual Big Latch On at Bassett Place (El Paso, Texas, USA). In the spirit of working bi-nationally, BBC members from the NaSer organization in Ciudad Juárez simultaneously hosted the event at Parque Central (Cd. Juárez, Chih, MX). The local Big Latch On is held in tandem with worldwide synchronized efforts to bring awareness to the importance and benefits of breastfeeding. (For more information about the Global Big Latch On, visit

We would like to thank everyone who supported the event, from the businesses/organizations who allowed us to place posters at their establishments, to the volunteers who graciously gave their time. We would also like to thank all the El Paso and Cd. Juárez broadcast and print media who helped promote the Big Latch On. It was also great to be able to greet each other over the big screen provided for us by CONN’S APPLIANCES!

Thank you El Paso - Cd. Juárez, for positively supporting breastfeeding in a public place while embracing it as a normal part of day-to-day life. The BBC is proud to join with our sisters and brothers on both sides of the border and celebrate mothers and babies wherever they are born and wherever they live. Onward to 2020!

Total Attendance in El Paso, TX = 205

  • Total number of latches = 57 Babies (1 set of twins)

  • Total number of breastfeeding women = 56

  • Supporters and other attendees = 92

Total Attendance in Cd. Juárez, Chih. = 205

  • Total number of latches = 89 Babies

  • Total number of breastfeeding women = 89

  • Supporters and other attendees = 178

Total Attendance for 2019 = 561

Apoyo Psicológico en NaSer / Psychological support at NaSer

Nos complace anunciar que la Psicóloga Lucero Arreola se a unido a nuestro equipo. Dará ayuda psicológica de Lunes a Viernes, de 5 a 7 pm con cita.

We are very happy to announce that Psychologist Lucero Arreola has joined our team. She will provide services Monday thru Friday, from 5-7pm with appointment.

NaSer Acompañamiento Perinatal
7704 Calle Centeno, Granjero, Cd. Juárez, Chih., Mexico

If you are experiencing any breastfeeding problems please contact your health care professional or a lactation consultant.
Si usted está teniendo problemas para amamantar, por favor contacte a su médico o un asesor de lactancia.

Copyright 2019 • Binational Breastfeeding Coalition • A 501(c)(3) non-profit organization
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